Kremer's New Look

Let there be color! And that's what Kremer Pigments' new window display offers to all who pass by it. Nothing but color. It has been a while since I updated the store's window and it seems to have been screaming for a make over in the past couple of weeks. So it was time to put myself to work after hours to come up with this new display.

The main feature has always been pigment. The presence of these wooden racks containing small glass jars filled with all the different pigments had to continue on the window. But this time around it needed to be more edgy and dynamic, so they were separated in half to flank the edges of the window area.

After the main feature was up it was time to add the hot sellers, such as pigment sets, the water color box, brushes, mullers and more pigments.

For better use of the space this book shelve was placed on the window and filled with books and more jars of color. The idea was to make it resemble an artist's studio, and if it looked old world even better!

A new concept we are trying is to expand the display section into the window by placing a feature table in front of the store. Our sketchbooks, brushes, and sets have found a place in this table. This is the first positive change of many more to come to this store, and I am very happy to be a part of it.

See previous post on Kremer Pigments here. A special thank you to the little angel who helped me with this project.